Marketing is an extremely crucial part of a successful business and very much so in the apartment community industry. Depending on the location and type of property, marketing can range from the grandiose scale of commercials and billboards all the way down to the more simple things of flyers and newspaper ads.
Regardless of the path chosen, marketing is something that must be done on some level, in order for a property's name to reach potential prospects. Have fun with marketing. Get creative with it. There are an unfathomable number of different venues of marketing, so figure out what your niche will be and watch the prospects flow in!
Here are some great examples, courtesy of Guerilla Marketing Defined, of companies that thought outside the box for marketing and came up with some very fun ideas.
Enjoy!
All About Running
Express Delivery
Close Shave
Endless Walk
Red Bull
Small Packages
Air
Rise Up
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