This summer Apartment Guide released a list of the Top 15 amenities that prospects searched for on ApartmentGuide.com. Although this list can't be used as a guide for all apartment prospects and will definitely vary depending on property type and location, it is still an interesting list nonetheless. The surprising thing about this list is the fact that the "bells and whistles" amenities (i.e., Fitness Center and Swimming Pool) are at the very bottom of the list! This proves a terrific point that prospects are looking for things that pertain directly to their actual apartment, because that is where they will be spending all of their time. Here is what Apartment Guide prospects were searching for:
1. Washer and Dryer in Apartment
2. Pets Allowed
3. Air Conditioning
4. Some Paid Utilities
5. Washer and Dryer Connections
6. Dishwasher
7. Balcony
8. Garage
9. Cable Ready
10. Furnished Available
11. Fitness Center
12. Swimming Pool
13. Short Term Lease Available
14. Gated Access
15. Oversized Closets
Enjoy!
CLASS Leasing
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